Brief
To create awareness about the NAEP Awards 2013 and attract maximum participation in various print segments from across the nation.
A joint collaboration between The AIFMP (ALL India Federation of Master Printers) & The Poona Press Owners Association Ltd. has organized NEAP (National Awards for Excellence in Printing) to honour the talent in printing from various parts of the country.
To create awareness about the NAEP Awards 2013 and attract maximum participation in various print segments from across the nation.
We have avoided the obvious way of engendering attention by simply designing the event collaterals. Instead, we have taken a holistic approach in creating a national campaign. 'ASPIRE', was the theme we took for this national program and it ran across the event. The approach has helped in enhancing the brand identity.
* Design & Print
* Standee Design